Brennivín is Iceland's most iconic spirit — a brand with one of the most remarkable origin stories in all of drinks. When Iceland partially lifted its prohibition in 1935, the government introduced Brennivín with a deliberate strategy to discourage consumption — choosing a stark black label designed to look unappealing, naming it after burning wine, and letting its nickname "Svartidauði" — Black Death — do the rest of the discouraging work. The plan backfired completely. The black label became a national symbol, the nickname became a badge of pride, and Brennivín quickly became the defining spirit of an entire nation. Produced in Borgarnes, Iceland — 69 kilometers north of Reykjavík — using a potato and grain base proofed with naturally alkaline glacial Icelandic water with a pH of 8.9, the result is a uniquely silky, faintly sweet aquavit flavored exclusively with caraway — one of the few spices that grows wild in Iceland's harsh climate. The lineup spans three distinct expressions — the original flagship that earned 92 points from Wine Enthusiast and worldwide recognition as the spirit of the Wildlings in Game of Thrones, the extraordinary Rúgbraud Edition infused with geothermally baked Icelandic dark rye bread slow-cooked in the earth near Geysir, and the annual limited Special Cask Selection finished in bourbon and Oloroso sherry casks for a warmer, richer winter aquavit. Each bottle is uniquely and unmistakably Icelandic. Browse our full Brennivín collection with fast nationwide shipping delivered straight to your door.